Sonoma-based Seaguth Elixirs was launched just three months ago by founder and CEO Geoff Broll, who experienced a revelation when learning about adaptogens.
As an Ironman athlete, Broll used his own intense training routine to test the benefits of this newfound adaptogenic lifestyle and discovered that his performance improved, further motivating him to push forward his new business idea.
Today, the Seaguth portfolio consists of two ready to drink adaptogenic oat milk lattes that are gaining recognition for their delicious, health-boosting benefits. So much so, Broll received an exclusive invitation to participate in the upcoming Edible Garden event on Sept. 14, hosted by the Marin Art and Garden Center, featuring some of the most well respected local Marin and Sonoma food and drink vendors and restaurants.
Amber Turpin: How did you get into this work?
Geoff Broll: I was introduced to adaptogens while studying at the California School of Herbal Studies in Forestville. While working with medicinal plant specimens in Emerald Valley with master teacher Leslie Gardner, I had an epiphany. The plants communicated with me in the most profound manner.
I finally realized how I was meant to contribute to the greater common good. I wanted to formulate and commercialize a delicious canned beverage featuring adaptogens … I knew how well adaptogens had served and supported my health, stamina and focus that I wanted to share them with the masses.
Did you ever have an ‘aha’ moment with a certain beverage? If so, tell us about it.
My ‘aha’ moment came when I was performing a sampling demo at Mill Valley Market in late June of 2025… A group of ladies approached the sampling table with some curiosity. One lady in the group introduced herself as Audrey Shapiro, director of events and programs at Marin Art and Garden Center (MAGC)… Since moving to Ross Valley in 2004, I had always regarded MAGC to be the centerpiece, a peaceful sanctuary, a secret garden for all to seek solace and respite in the backdrop of nature.
What is your favorite thing to drink at home?
In the morning, after a long challenging trail run in the hills, I thoroughly enjoy an ice cold caramel oat milk latte with reishi and maca as the ultimate recovery and restorative beverage… It is the perfect velvety creamy sensory journey to draw the curtains on an invigorating run.
Where do you like to go out for a drink?
I like to check out new independent coffee bars. And specifically, I like trying newly created beverages featuring innovative ingredients and flavor profiles.
If you were stuck on a desert island, what would you want to be drinking (besides fresh water)?
A very strong homemade cold brew coffee with extra ice and a thimble of oat milk to color the coffee… It would rejuvenate the body, mind and spirit for another day alone on an island at sea.
For more info on Seaguth Elixirs, go to seaguth.com.